Digital IP protection
As Online Brand protection analysts, we highly recommend intensifying trademark protection within the digital environment as well.
After the pandemic caused by Covid-19, e-commerce experienced unprecedented growth due to the alteration of the consumer behaviour caused by the pandemic, therefore businesses around the world experienced a consistent digitalization process which is still increasing in the current market.
Trademark owners should prepare themselves to overcome the negative impact of the current Digital landscape, in terms of Intellectual Property, the best way of doing this is by strengthening the protection within the digital environment.
At GreatNor IP Law we decided to specialize in online Brand protection analysis to enhance our clients’ trademark protection, do not hesitate to contact us to obtain more information on this online brand protection strategy.